Friday, November 13, 2009

26 Sales Activities

Are you in a sales funk? Here are 26 different sales activities that you could involve yourself in, to get your selling motor running:

1. Prospect – walk into 20 new businesses a day.
2. Make follow up calls – calling the business cards collected while prospecting.
3. Follow up – calling on companies that you made proposals to.
4. Telemarket – phone call prospects.
5. Network – activity in networking groups and associations.
6. Recruit vendors – call on vendors that provide products or services that compliment yours, that could refer new business to you.
7. Foster existing vendor relationships.
8. Follow up visits – go to businesses you’ve visited in the past, but with a contact name.
9. Call on property managers and commercial leasing agents – they can provide you with a different avenue to reach customers.
10. Visit existing customers to assure customer satisfaction and to obtain referrals. Customers can always become repeat customers.
11. Conduct building events – work with property management in large buildings to be allowed to set up in the lobby or go suite to suite with marketing material. I used to give away donuts.
12. Find a mentor – some older businessman that could mentor you and act as a center of influence, to help you acquire new business.
13. Join a Chamber of Commerce.
14. Join Toastmasters.
15. Set up a business blog.
16. Email prospects.
17. Join a leads group.
18. Join another leads group.
19. Join the Elks.
20. Join the Knights of Columbus.
21. Conduct a sales blitz – pick one day every week to make cold calls non-stop, for at least four hours.
22. Visit every business in a business park, in one day.
23. Call or visit businesses that you lost sales to – check how things went with the other provider. It’s always easier to talk to someone when there’s no sale pending. Maybe they’ll use you next time.
24. Attend local trade shows and business expos.
25. Join a business park association – all business parks have associations and some meet once a month. Join one and use it as a way to market to the businesses in that business park.
26. Join a business or professional association – No matter what the industry, there’s probably an association that caters to it. It’s a good way to rub elbows with potential customers.

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